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About

I didn’t know how. I did it anyway.

I’m Susanna Kyllönen. Tech entrepreneur, software developer, trainer and mother of three.

Susanna Kyllönen smiling with her head slightly tilted, against a powder-blue background with a pink circle.

I didn’t take a traditional route into tech. My background is in marketing, and I taught myself to code.

I’ve always been curious. If something interests me, I want to understand how it works. And if I can’t do it, I start learning.

Maybe the most important thing I’ve learned in my career is that you don’t have to be ready for everything before you take an opportunity.

I’ve applied for and ended up in roles where, at first, I was completely sure I didn’t know enough. I’ve read job descriptions and wondered how on earth I’d manage.

But I got the chance.

And then I learned.

That idea has stayed with me in pretty much everything I’ve done.

01

From marketing to software development

I got interested in programming and started learning it on my own. Eventually I became a frontend developer at Mehiläinen, where I worked for four years.

It was a hugely important stage for me. I learned what real software development means, how products are built together with other people, and how much there always is to learn in tech.

I also realised that programming isn’t a skill reserved for a certain kind of person.

Susanna wearing headphones, typing on a laptop.

02

I wanted to open the same door for others

In 2018 I founded Twig the Code, a non-profit, because I wanted to help women in particular find their way into programming.

It has always mattered to me that starting to learn shouldn’t feel impossible. You don’t need a technical background, a particular education or a strong belief in your own abilities.

You need a chance to try.

We’ve organised training, events and community activities, and in 2022 I received the Mimmit koodaa award for my work.

Later on, I’ve also developed my own training.

A Twig the Code event: participants following code on a big screen.

03

From developer to product builder

In software development, I became more and more interested in the whole picture.

Not just how a feature gets built, but why it’s being built, who it’s for and how it becomes a product that actually works.

That led me to entrepreneurship and the startup world.

At Hired by Noon, I’ve worked as founder, CEO and CTO. I’ve been able to combine software development, product design, AI and building a business.

I especially enjoy the stage where things are still unclear. When there’s a problem or an idea, but no answer yet to how it should be solved.

Susanna standing in a bright office space.

04

What’s next?

Right now I live in Tallinn and work with technology, AI and new products.

I’m interested in how technology is changing the world, what new possibilities it creates and everything we can’t even imagine yet.

I don’t want to define myself through just one profession, technology or company.

I want to learn new things, build interesting things and work with people who make me think differently.

I don’t know exactly what I’ll be doing in five years.

But I hope it’s something I can’t do yet.

And that I’ll once again have dared to go for it.

Recognition

Mimmit koodaa award 2022
Recognition for work that helps women learn to code and get into tech.
Twig the Code
Founder, 2018–

Versionhistory

From marketing to technology, one commit at a time

  1. 704331a · The startFrom marketing to technologyMy career started in marketing. Gradually I got curious about how digital products are actually built.
  2. 2a74f21 · 2018Twig the CodeI founded a non-profit to help women in particular learn to code and find their place in tech.
  3. a0c5c3e · 2020Becoming a developerI started as a frontend developer at Mehiläinen. I had taught myself to code, and now I got to do it for a living.
  4. 07e5ffc · 2022Mimmit koodaa awardI was recognised for my work helping women learn to code and get into tech.
  5. ae8c2cd · 2024EntrepreneurshipI moved on to building my own projects and growing my business.
  6. 6a6a18f · 2025Into the startup worldI started Hired by Noon as founder and CTO. My responsibility grew from software development to building and leading the whole product.
  7. HEAD · 2026TallinnI moved to Tallinn and kept working in an international startup environment.
  8. next · ?NextI don’t know yet. And that’s exactly what makes it interesting.